Enhancing Public Health Messaging: Discrete-Choice Experiment Evidence on the Design of HIV Testing Messages in China.

Durvasula, Maya; Pan, Stephen W; Ong, Jason J; Tang, Weiming; Cao, Bolin; Liu, Chuncheng; Terris-Prestholt, Fern; Tucker, Joseph D; (2019) Enhancing Public Health Messaging: Discrete-Choice Experiment Evidence on the Design of HIV Testing Messages in China. MEDICAL DECISION MAKING, 39 (5). pp. 568-582. ISSN 0272-989X DOI: https://doi.org/10.1177/0272989X19859344

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